Mighty Corp assures farmers of increased leaf purchases

Bulacan-based cigarette manufacturer Mighty Corporation or Mighty Corp has given farmers in the Ilocos Region and Cagayan Valley a bright hope of a brisk sale of tobacco leaves this year following a bumper crop.

Mighty Corp Executive Vice President and Spokesman Oscar P. Barrientos assured the local farmers of the good news amid reports that the company’s share of the domestic market has dramatically risen from five percent in 2012 to 20 percent last year.

Barrientos pointed out, “We have earned our fair share of the market by making quality but affordable cigarettes that were smartly packaged, creatively and ingenuously sold to the mass market. That is the secret of our success in breaking the cigarette monopoly in this country and we are mighty proud of our modest success coming from a home-grown and Filipino-owned cigarette company.”

He also added that with a bigger share of Mighty Corp in the market today, the company is giving the tobacco farmers a fair shake of our success by offering competitive prices to their crops to ensure a good future for them and their families.

Barrientos stressed that Mighty Corp, the only wholly Filipino-owned tobacco company, has consistently championed the cause of the Filipino tobacco farmers by buying a larger share of the low-grade tobacco leaves at a good prices through the years.

It was reported that this year alone, Mighty Corp has bought even the low-priced tobacco leaves. Had the company not done that, it would have created a great economic dislocation for tobacco farmers in the country.